Virtual Dressing: How gamers got hooked on digital fashion

Gabriella Chin Ping Wong

gabriellawcp@gmail.com

While gaming and fashion seem unlikely to be associated with each other, what our avatars wear in games has been of interest since in-game characters could first be customised. Digital fashion has increased in popularity over the years and gamers around the world are now spending money on collecting in-game clothing and skins. “Virtual Dressing: How gamers got hooked on digital fashion” explores how gamers are using in-game clothing as a form of self-expression, whether it’s to reflect their look in real life or to experiment with an entirely different style. It also discusses what’s in store for digital fashion with advancements in technology.